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Here Are Some Social Media Practices That Are Myths

Here Are Some Social Media Practices That Are Myths

  • Lory Pattanaik
  • Published on March 13 2019 | Last Updated on September 21 2024

Table of Contents

  1. You Are a Spammer if You Post Your Own Content
  2. Reposting of Content Is Bad
  3. 6 Myths That Are Sabotaging Your Strategy
  4. A Third-Party Editing Tool Will Hurt Your Reach
  5. FAQ

In the digital world, when you are new to the game, you jump from one information to another to achieve success at a faster pace. The problem is that there is some horrible, outdated advice floating around. Here are some common myths about online and social media marketing that you should ignore:

  1. Posting Once a Month Won’t Build Your Brand

Often, people are too afraid to post frequently due to a fear that they will kill all chances of social media success long before they get going.

TRUTH: For the best digital marketing agency in bhopal or any brand in social media marketing, you should go for minimum one post on Facebook or Twitter. For Pinterest, best practice tips range from 30 to 40 pins per day, and Instagram is more like: Post as often as you like, as long as you have great images.

Free Vector illustration of social media concept

 
  1. YOU ARE A SPAMMER IF YOU POST YOUR OWN CONTENT

If you follow a page on Facebook, do you really follow them because you like them or just want to keep them updated?

Remember, the post on social media is all about providing value, and that is only possible with good content. So hire the best content writing services if you are interested in digitally promoting your brand.

  1. FOLLOWING OTHERS IS WRONG

Get off the idea that following other people is wrong. Honestly, you need to develop the will to connect with others and grow your network.

  1. FOLLOWING BACK IS A MUST

People generally don’t want to follow back on Twitter because they take it personally. Please move beyond this benchmark and refrain from taking things personally, unless doing so does not compromise legality.

  1. POSTING OFTEN IS SPAM

If you don’t have anything of much value, don’t post, but if you have valuable content, keep sharing to boost in more traffic.

  1. REPOSTING OF CONTENT IS BAD

Believe in the reposting of content. There is nothing wrong with a retweet or republishing of  content. Ensure to share a large variety of content again at different times of the day. Your audience will love it because most of them don’t remember it or even must have even viewed it for the first time.

Free Photo social media marketing concept for marketing with applications

 
  1. DON’T TALK ABOUT YOUR BUSINESS

People fear being over promotional and fear to discuss much on business too much in an open forum. And while you should not be too promotional, there is nothing wrong with talking about your business – or yourself. Sharing your own story should be an important part of your marketing!

  1. POSTING GREAT CONTENT IS ENOUGH TO RETAIN AUDIENCE

This is one major myth that is becoming a hindrance for many businesses and bloggers. Even great keyword research will not do the trick in most cases. There is already so much content floating around that there is (almost) no niche where there isn’t already a ton of content floating around, with more backlinks and a larger audience than you have if you are just starting.

So don’t sit and dream of some miracle happening. Just measure your steps and start distributing your content.

  1. FOLLOW ONE STRATEGY

Please keep triggering your brain to furnish more ideas with time. Change your strategies according to audience behavior and market analysis. Things keep changing daily. Keep testing every time and create your own best practices.

  1. AS A BUSINESS, YOU CAN’T SHOW YOUR LIGHTER SIDE

Staying too serious and focusing on your business often fails to trigger the emotions that may turn your visitors into subscribers and fans into customers.

The big advantage of great marketing is that you can test, interpret, and adjust in quick succession with more ideas and a change of time.  Open to change, even if you find great ideas for your marketing strategy working very well. There is tons of data available. You just need to understand the way to use the data as a key to digital marketing success.

top digital marketing company in India helps you to figure out exactly what is going around and keep the brand visibility alive.


Photo businessman in social networks concept

6 MYTHS THAT ARE SABOTAGING YOUR STRATEGY

Social media is moving fast, but the outdated beliefs about how it works tend to stick around way too long. The platform's algorithm shows how to visualize your content, where it is easier for theories to run wild. So let's debunk six myths – the most pervasive ones.

  1. AI-generated content will be penalized by the algorithm

An algorithm can tell when you are using AI content, and with explosive AI writing tools, this fear has spread widely through marketing teams. Penalization could be a factor to consider, but many social media platforms do use AI detection, not in the way marketers fear. Meta and other platforms are most concerned with AI-generated images or audio, and videos that might spread misinformation. Primarily, it is advisable to go for human-generated content, but in case you do not have a content team, you can take a chance with AI-generated content to keep your work going.

  1. Organic Reach is Dead, Just Pay to Play

The truth is, organic reach has evolved, but not DEAD. Yes, platforms might prioritize some paid content, but they definitely can’t survive on ads only. Users don't want a feed full of sponsored posts, which is why platforms still reward engaging organic content with reach. They need active and engaged users to maintain appealing ad environments for advertisers, and that engagement primarily comes from organic content.

So, what's working in 2025:

  • Content that sparks conversation
  • Posts that people save and return to
  • Content that matches the platform
  1. All engagement metrics are vanity ones

The real story is that vanity metrics are not defined by what they measure but by what drives your strategy forward. These aren’t always engagement metrics. The more engagement a post receives, the more likely it is to get boosted by a platform’s algorithm. That’s data you’ll want to study. So, the key factor is to start with a clear goal and choose your metrics as per that goal, and keep tracking these metrics to gain insights into tactical shifts.

Free Photo social media marketing concept for marketing with applications

  1. Short-term video is the only content that creates worth

The truth is, we are now in 2025, where all forms of content are equally important to drive your brand ahead. This is because different content formats serve different user mindsets, be it reels, posts, static posts, carousel posts, videos, or blogs. Use short-term video for trend participation, static content for reference, and longer videos for deeper engagements.

  1. Post at the best time to boost your brand on social media

You probably must have seen these universal lines- “ Post at 9 am every Tuesday,” but the truth is, these universal times don’t account for :

  • Specific habits
  • Unique industry patterns
  • Different time zones
  • Platform-specific dynamics
  • Content Type and quality

The reality is that your optimal posting times depend entirely on when your specific audience is most likely to engage. A B2B brand might see peak engagement during work hours, while an entertainment account might thrive in evening hours.

  1. A third-party editing tool will hurt your reach

Platform algorithms don’t care where you edit your content. What actually matters is :

  • Clean watermark-free videos
  • Content quality and engagement
  • Proper aspect ratio
  • Following the platform guidance about music rights
  • Choosing the right content that markets your brand.

 In a nutshell, social media isn’t about following rules or chasing an algorithm’s secret. It's about evolving with time. Most successful brands learn, unlearn, and relearn from their own data testing, focus on audience needs, and quickly adapt to change.

Frequently Asked Questions (FAQ)

Q1. Is posting frequently on social media considered spam?
No. Posting often is only spam when your content lacks value. If you share high-quality, useful, and engaging posts, frequent posting can actually help boost visibility and traffic.

Q2. Should I avoid reposting my old content?
Not at all. Reposting valuable content at different times can help you reach new audiences who may have missed it the first time.

Q3. Will AI-generated content be penalized on social platforms?
AI-generated content isn’t automatically penalized. Platforms mainly focus on misleading AI-generated media like fake images or videos. However, human-created content is still more reliable for long-term branding.

Q4. Is organic reach dead in 2025?
No. Organic reach has evolved but still exists. Platforms balance paid and organic content to keep users engaged. Authentic, engaging posts still get rewarded with visibility.

Q5. Do I need to post only at “best times” to get engagement?
There is no universal best time. The right posting time depends on your specific audience behavior, industry, and platform. Tracking your own analytics is more effective.

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